No one lives forever, so why should your data?

Short Talk (20 Minutes)

When building services we take many data-related factors into account - from choosing the “right“ data source, to the infrastructure powering it, the data modeling, and all the way to the metrics that validate a healthy flow.
But there’s one fundamental component that is conveniently ignored - data retention.

If you’re asking yourself ‘why do I need a data retention plan?’ the answer is simple - not having one means, in practice, that you’ll store *all* of the data *forever.*
The implications of this approach can be destructive and affect operations, budget, compliance and privacy, and even generate security risks.

During the talk, we’ll go back to the basics - define data retention, explain the importance of such a plan, give real-life examples and suggest a framework for building your next data retention plan.
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